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Category Archives for Email Marketing

Why You Should Be Building An Email List Of Buyers And Not Freebie Seekers

Those of you who have been on my list for awhile know that I believe the money is in your list. No matter what social media platform catches your eye, your email marketing list is the primary asset that

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Nine Creative Ways to Personalize Emails Beyond a Name

Depending on the email marketing software you use, it’s important to learn all the features that it has so that you can use all of the ways to personalize emails to your advantage.  You might not

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5 Secrets to Creating an Email Newsletter That Gets Results

At almost every meeting I attend in my city, I get really positive feedback about my ezine or email newsletter.  People generally tell me they love it, or they ask some questions about something I’ve

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Ethical Bribes: 10 Most Effective Client Attraction Device Giveaways

One of the quickest ways to build your email marketing list is by creating an ethical bribe, or what I refer to as a client attraction device.  This free giveaway serves to entice visitors to your site

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The Lessons Learned from the Experiment

I am honored, touched, humbled, and so appreciative of the feedback you gave me earlier this week when I sent out my “I Need Your Help!” email.  I heard from many of you whom I never even

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